NOC 00014: Senior managers - trade, broadcasting and other services

Senior managers in trade, broadcasting and other customer services plan, organize, direct, control and evaluate, through middle managers, trade, broadcasting and other service industry companies. They formulate policies which establish the direction to be taken by these companies, either alone or in conjunction with a board of directors. They work in establishments in broadcasting and related media services, wholesale trade, retail trade, accommodation and food service, and other services or they may own and operate their own business.

Express Entry eligibility

• Skilled work (TEER 0 to 3): yes, TEER 0.
• Canadian Experience Class: counts as skilled Canadian work (1 year in the last 3 years).
• Federal Skilled Worker Program: counts as skilled work (1 year of continuous work in the last 10 years).
• Federal Skilled Trades Program: not one of the eligible trades.
• High-wage occupation (from November 3, 2026): yes, 1.5× tier.

TEER 0: Management occupations. Every program has other requirements too, such as language test results and, for FSW, a points test.

Category-based draws

• Senior managers with Canadian work experience

  At least 12 months of full-time work (or the same amount part-time) in this occupation within the last 3 years, in Canada.

Category lists checked on canada.ca on 2026-10-17. IRCC category-based selection

CRS points for work in NOC 00014

With 12+ months of Canadian work here, from November 3, 2026, by years of skilled Canadian work:

See Canadian work points and the median-wage rule.

Main duties

This group performs some or all of the following duties:

• Establish objectives for the company and formulate or approve policies and programs
• Authorize and organize the establishment of major departments and associated senior staff positions
• Allocate material, human and financial resources to implement organizational policies and programs; establish financial and administrative controls; formulate and approve promotional campaigns; and approve overall personnel planning
• Select middle managers, directors or other executive staff
• Coordinate the work of regions, divisions or departments
• Represent the company, or delegate representatives to act on behalf of the company, in negotiations or other official functions.
• Senior managers in this unit group may specialize in areas such as finance, marketing or human resources or in the sale of a particular product or provision of a particular service.

For Express Entry your duties must match the lead statement and most of the main duties above.

Example job titles

• cleaning service general manager
• department store president
• engineering vice-president - television broadcasting services
• finance vice-president - food wholesaling
• hotel chain regional vice-president
• marketing vice-president - grocery store chain
• operations vice-president - radio broadcasting services
• professional sports club chief financial officer (CFO)
• restaurant chain corporate controller
• travel agency chief executive officer (CEO)

Employment requirements

• A university degree or college diploma in business administration, finance or other discipline related to the service provided is usually required.
• Several years of experience as a middle manager in trade, broadcasting or other service are usually required.
• Specialization in a particular functional area or service is possible through specific university or college training in that area or through previous experience.
• Senior managers in finance usually require a professional accounting designation.

Similar jobs with a different code

• Managers in art, culture, recreation and sport
• 60040Managers in customer and personal services
• Managers in food service and accommodation
• Retail and wholesale trade managers